There are a lot of emerging ways to monitor the blogosphere (and newsphere) for specific topics such as your area of expertise, your name, or your organization. Consider the blogosphere as a massive trove of data - awaiting your smart analysis. It's like a giant free focus group.
Blog Buzz Monitor
http://buzzm.worldbank.org/how-buzz-happened
This is the site of the BuzzMonitor™, an open source aggregator conceived and sponsored by the World Bank
BlogPulse
http://www.blogpulse.com/
Neilsen's foray into blog monitoring.
Google Alerts
http://www.google.com/alerts
Google will do a Web and/or blog search for you and email results on a daily basis. Good free monitoring.
Google Blog Search
http://blogsearch.google.com/
Related to the above -do a manual search of blogs.
Managing News
http://www.managingnews.com/
One of the best UIs around (but pricey)
Technorati
http://technorati.com/
The old-school blog search favorite.
There are a ton more of these - please comment if you use and like one in particular.
Comments