WSJ reports yesterday:
PluggedIn Media Inc. is launching a service to braodcast high quality music videos licensed from 3 of the 4 biggest music companies - along with links to buy merch and tickets. They intend to differentiate from YouTube via professionally produced material.
Despite the fact that most young people prefer professionally produced video (p.5), this thing is already old and tired. Where they want to go is customization and mashup - they want to give people the raw materials to be creative. With these licensing deals in place, they could have the foundation to do just that. Maybe this is a first step that can lead in that direction. It doesn't sound like it, but maybe they'll catch on.
Other companies mentioned:
Hulu
Investors:
Overbrook Entertainment (will smith + guy primus)
Tech:
Move Networks
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